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Marketing

4 practical tips: How to define your target audience
At first, it may seem that the purpose of the analysis is clear - to find an audience that will buy your product / service. But, if you have a sales funnel and you want to interact with the client as efficiently as possible, it is better to decide on the purpose of the analysis.

What is a satellite site?
This concept is very common on the Internet. Let's take a closer look at this term, what it means, and where it is used. A satellite is usually needed to support the main site in order.

What is USP?
USP is a unique selling proposition, without which it will be very difficult in a constantly developing world with modern technologies and innovations.

What is a Landing page?
In its literal sense, the phrase "Landing Page" means exactly the page that people get from search results or contextual advertising or other sources. The landing page is practically the most important part of virtual marketing that needs special attention.

The Science of Neuromarketing
This is a science that helps determine what little things can attract the attention of the consumer and affect his subconscious. It examines a person's brain activity in order to influence a person's consumer habits.

Information age under the code COVID-19. How to integrate a brand into this stream?
One way or another, the world after the pandemic will no longer be the same. We will move tightly into the field of online communications, and many print media will be forced to close. And this is normal.